a program built around the passion for basketball
with three main components: encouraging performance through an annual competition for junior teams in the region
making the sport more accessible by developing 10 basketball courts in Bucharest and other cities
and supporting new talents from disadvantaged communities by offering sports scholarships
This initiative expands Mastercard’s strategy of sport-related activities in Romania
“Mastercard Rising Stars has quickly become a landmark event in the Southeast European region
offering young athletes not only the chance to engage in high-level international competition
but also the opportunity to showcase their talent in front of basketball experts and enthusiasts
This is a key project for the future of Romanian basketball and for strengthening sports relations within the region
We aim for this competition to become a lasting platform for discovering new talent
and creating new role models for youth in the Balkans
gives the tournament a spectacular setting and exceptional visibility
reinforcing basketball’s rightful place in the spotlight of major national sports events,” said Emilia-Carmen Tocală
President of the Romanian Basketball Federation
Because every shot at the basket can be the first step towards performance
Mastercard Rising Stars – A Better Future aims to discover and support children with potential
preparing them for selection in the U18 national team and a future in basketball
At five of the locations where courts have been developed
the Romanian Basketball Federation will organize scouting sessions for children aged 10 to 14
Five of them will benefit from annual scholarships worth 6,000 euros each
as well as mentorship provided by Save the Children
Through strong partnerships and constant commitment
the Mastercard Rising Stars program aims to make a real impact in the lives of future generations
offering them opportunities to follow their passion and build their future
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The boarding school of the Tudor Vladimirescu Technological High School in Șimian commune
has entered into a comprehensive process of modernization and energy rehabilitation through the Romania Eficienta program
carried out by the Energy Policy Group (EPG) and supported by the official sponsor OMV Petrom
The project includes increasing the energy performance of the building built in the 1970s
the re-compartmentalization and reorganization of the spaces according to the regulations in force
as well as related works to redevelop the outdoor space
The total investment amounts to over 1.5 million euros
The Tudor Vladimirescu Technological High School in Şimian
is the fifth educational unit in the national public system to benefit from extensive energy efficiency works to the nZEB standard through the Romania Eficienta program
after the Elie Radu Technological High School in Ploiești
and the Technological High School in Vernești
The in-depth renovation works of the boarding school building are progressing at a steady pace
and are expected to be completed in the coming months
EPG Director and Coordinator of the Romania Eficienta Project: “The continuity of the partnership with OMV Petrom in “Romania Eficienta” reflects the dedication and commitment to the common objective of this program: promoting energy efficiency in schools and among the general public
through in-depth renovations for educational buildings
as well as through awareness-raising activities about energy saving
We are particularly pleased to enter the fifth stage of this solid partnership
through which we will continue to encourage the adoption of sustainable and responsible consumption behaviors and create
has an area of 1100 sq m and serves as the boarding school of the Tudor Vladimirescu Technological High School
a number of 60 students supervised by 3 teachers
The objectives of the renovation project to the nZEB standard aim to increase energy performance
resolve construction deficiencies and comply with the health and safety regulations in force
The main energy rehabilitation works to the nZEB standard of the boarding school building of the Tudor Vladimirescu Technological High School in the commune of Şimian include:
the total annual energy consumption of the boarding school building will be reduced by over 60%
CCE Holding finished the installation of a 40 MW photovoltaic facility in Arad county in Romania in less than a year
Romania
Igor Todorović
0
photovoltaic projects kept piling up in Romania
together with companies’ ambitions and pledges
Fast forward and the country is enjoying a genuine solar power boom
The Ministry of Energy has highlighted a new facility
and said it would try to inaugurate one project per week
The solar park of 40 MW in peak capacity is in Vladimirescu commune in Arad county in Romania’s northwest
Clean Capital Energy (CCE) Holding is a PV project developer based in Vienna
The Horia or Horia1 facility is its first in Romania
Minister Sebastian Burduja said the investment is worth more than EUR 35 million
Annual output is expected to be equivalent to power consumption of 17,000 Romanian households, according to the update. Construction started in late December.
CCE has developed the project in cooperation with Banat Agri Group and Austria-based Frapag
It obtained EUR 3 million from the Romania’s National Recovery and Resilience Plan (NRRP or
The company won support in the first round of applications
Mayor of Vladimirescu Mihai Mag valued the investment at 40 million euros and said the project would have two more phases
The PV park in Vladimirescu consists of solar modules of 590 W
CCE Holding earlier revealed that it secured financing from Raiffeisen Bank International
the company has photovoltaic projects for 1.3 GW in peak capacity under development
of which it plans to install 220 MW within two years
with a total of 2 GW in peak capacity underway
Except for large ground-mounted solar power units
it works on commercial rooftop PV systems and energy storage
Romanian companies will be more competitive
He noted that his ministry has obtained a total of EUR 13 billion in grants for energy projects
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02 May 2025 - The project is located in Constanța county
recognized for its superior yields in green energy production
Slovenia
02 May 2025 - The Sunčana (Sunny) Vipava project envisages installing solar power plants with a combined capacity of 20 MW
Region/EU
30 April 2025 - OMV put into operation its 10 MW green hydrogen plant at the Schwechat refinery
30 April 2025 - It is the second time this year that MVM contracted gas-fueled and hydrogen-ready power plants at sites of former fossil fuel facilities
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the counties of Galați and Vaslui were hit by flash floods
with over 150 liters of rainfall per square meter recorded in less than 24 hours across several localities
where floodwaters reached depths of 1.5 to 2 meters in some places
Over 6,000 houses have been either destroyed or partially damaged
7 people died and thousands of residents have been evacuated from high-risk zones
Severe weather conditions are expected to persist
heightening the risk of further escalation
Russian drones fell in Romania on January 17. Their wreckage was discovered in two locations in the border counties of Botoșani and Tulcea, according to Romania's Ministry of Defense
"An interagency team completed its investigation on January 17 in the border area of Tulcea County following the drone attack on civilian targets and port infrastructure in Ukraine," the statement reads
the investigation found two areas where Russian-made Geran1/2 drones had crashed
One crash site is located between the towns of Cășăria (Tulcea County) and Tudor-Vladimirescu (Botoșani County)
while the second is south of Chilia Veche (Tulcea County)
"The drone debris impact did not affect any infrastructure
and no material damage has been reported," the Ministry of Defense added
Two Russian drone crash sites were found in Romania after the attack on Ukraine on January 17 (google.com/maps)
Russia launched an attack on Ukraine with drones and ballistic missiles on the night of January 17. The Ukrainian Air Force reported that one of the drones entered Romania's airspace.
Additionally, Romania scrambled F-16 fighter jets in response to the Russian attack on Ukrainian cities near the Danube on January 17
The Russian army targeted the Izmail district in the Odesa region with drones
The target of the attack was the local port infrastructure
77 years since the Tudor Vladimirescu division entered Bucharest
the Russian Embassy in Romania has reiterated a number of older narratives about Romania’s liberation by the Red Army
the role played by the abovementioned division
made up of former Romanian prisoners of war
as well as about Romania’s cooperation with the USSR
Romanian soldiers held captive in the USSR joined the Tudor Vladimirescu Division willing to fight fascism
Romania turning arms against Germany reflected people’s will
and the Romanian soldiers fought better because they had a just cause
The Romanian army was treated as an ally and fought side by side with the Soviet army
The Soviet army entered Romanian territory to liberate it
Russia’s embassies across the world are taking part in this propaganda effort
by adopting messages and adapting them to the specificity of each country
the narrative promoted by the Russian embassy is reminiscent of the narratives circulated during the war against Nazi Germany
According to these narratives (which during the first years of the communist regime insisted on the “liberating” role of the Soviet Army)
Romania was one of the countries which played a major role in bringing down Nazi Germany
The same narratives argued that Romania siding with the Soviets was the will of the Romanian communists
whose role had been instrumental in the August 23 events
things are not that black-and-white: the communists had played a relatively insignificant role
Romania turning arms against Germany was the result of political decision-making at the highest level (a decision which was steeped in controversy and did not enjoy full support)
which followed the arrest and demise of Marshal Ion Antonescu
as the situation was extremely complicated on the frontline and Russian troops had already entered Romanian territory
which meant full occupation was just a matter of time
much like those now being promoted by the Russian embassy
focused on the common effort to liberate Northern Transylvania
conceded to Hungary under the Second Vienna Award
The battle for Transylvania thus added a national dimension to the effort of defeating Nazism
The narrative ignores the capturing of Bessarabia and Northern Bukovina by the USSR under the Molotov-Ribbentrop Pact
considering that Romania entered WWII on the side of Germany with the undeclared purpose of liberating these territories
A much more controversial decision was the one whereby the Antonescu regime chose to wage war across the Dniester
as an attempt at finally retaking Northern Transylvania
this does not exclude Antonescu’s hostility towards the Bolshevik regime
nor him advocating some of the ideas Nazi Germany was actually fighting for
which in turn contributed to Romania deciding to cross the Dniester
the Romanian forces were also guilty of committing war crimes in USSR territory
and Romania was one of the countries that took part in the Holocaust
In the meta-narrative about Romania’s participation in the war against Nazi Germany and its alliance with the Red Army
the “Tudor Vladimirescu” division also plays a key role: its existence proved
that Romanians had fought the Nazis even prior to August 23
while on the other hand that the decision also had an ideological component
in addition to its nationalist purpose (Obviously
Tudor Vladimirescu is described in communist historiography as a rebel fighting particularly for a social cause)
The practice of recruiting prisoners of war with a view to creating military units that would fight alongside their captors was used in the war both by Nazi Germany (see the Russian Liberation Army led by Vlasov) as well as by the USSR
Adding to these units made up of prisoners were others consisting of ideologically-minded volunteers or refugees from various countries
at times fighting on behalf of national authorities in exile (which were known to a greater or lesser extent)
such units were designed to be reused in the future
Such “divisions of volunteers” had been created by Stalin in 1942, made up of Slovaks and Poles. On October 2, 1943, Stalin approved the creation of “Tudor Vladimirescu” 1st Volunteer Division on USSR territory, according to Evenimentul Istoric.
of whom 309.533 were reported on August 23
and another 135.620 were captured after Romania switched sides in the war (according to Ilie Schipor
at least 65,000 allegedly died serving time
given that mortality rate estimates amongst Romanian PoWs stood at 28%
Romanian PoWs died not just in NKVD-run camps
Most of the survivors were set free years after the war had ended
and most of them had to cross thousands of kilometers on foot to get back home
The Tudor Vladimirescu Division took part in the military campaign against Germany
1944 (the Russian Embassy in Bucharest published its post on the anniversary of that date)
The Soviets would subsequently create a new division
but it was already too late for it to have any part in the war effort
be used later – just as what had remained of the Tudor Vladimirescu Division – to help the communists effectively take control of the Romanian army
PURPOSE: To reiterate narratives about the exclusively positive role played by the Soviet Army
The narrative also seeks to invoke the old Romanian-Russian friendship and the prospect of present-day cooperation with a view to attaining joint objectives
It seeks to undermine people’s confidence in the current security context
based on our country’s NATO membership
by suggesting the existence of an alternative rooted in history
namely we were given good and other rights
pay and all the rights befitting an officer […] Each unit and subunit of the division had some Soviet drill-sergeant
[…] We swore allegiance to the Romanian people on the Romanian flag
which didn’t display the royal insignia”
opportunism and the will to survive seem to have played a much more important role in persuading the military to sign up voluntarily for the Tudor Vladimirescu Division
Adding to the pressure every prisoner had been subject to was also the pressure of an intense propaganda drive
A number of Romanian communist activists were forced by Soviet authorities to search the Soviet gulags
looking for Romanian military whom they could recruit for the new division of “volunteers” under the guise of a patriotic war
Nicolae Cambrea (uncle to filmmaker Sergiu Nicolaescu)
those who did volunteer only accounted for a small minority
as long as Romania was at war with the USSR
joining a Moscow-run military outfit was considered an act of treason
Most of the officers were in this frame of mind
so the Russians had a hard time recruiting the necessary numbers to make up a whole division
so they promoted privates or junior officers to full-fledged officers
Not even the narrative regarding a greater and more efficient motivation of the Romanian army would pass a closer scrutiny
Both campaigns were fought in the name of liberating Romanian territories (Bessarabia and Northern Bukovina
Northern Transylvania) and against a regime that was the epitome of evil – Bolshevism
Romania was merely a junior partner in both campaigns
respectively bore the brunt and ultimately decided victory or defeat
In both campaigns Romania was outgunned and less prepared compared to its allies
The strength of the Soviet Army pushing back the Nazi frontlines in the final years of the war was overwhelming
So it’s unwise to compare the efficiency displayed by the Romanian army fighting the Soviets to that of the Romanian army fighting alongside them against an already defeated German enemy who was on the retreat
As regards popular support for Romania turning arms and the enthusiastic reception of the Tudor Vladimirescu Division and the Red Army by the population
the pictures taken at the time can be deceiving
a university professor and former president of the Associations of Historians from the Republic of Moldova
the holder of a PhD in historical sciences
“If we look back at the images and films taken in Bucharest
I believe the people of Bucharest weren’t so enthusiastic about the Russians coming to occupy them
but a division that was part of the 2nd Ukrainian Front
Romanian soldiers were wearing the same uniform as the Soviet military
their shoulder boards were Romanian Army standard issue
But their clothing was nonetheless Soviet”
Romania was not treated as an ally of the USSR
over 135 thousand Romanian military were taken prisoner by the Soviets
Romanian was treated as an aggressor state and forced to pay huge reparations via to so-called SovRoms
Even those Romanian soldiers who were part of the Tudor Vladimirescu Division
whose official status identified them as volunteers
were used as cannon fodder in the Red Army’s western campaign
Anatol Petrencu argues: “The Russians didn’t put too much trust in such military units
We have to say that this Romanian division was also used as cannon fodder
Of the 9,562 soldiers the division had in 1944
Over half of them died fighting in Transylvania
The Red Army didn’t enter Romania to “liberate” it
but as part of its campaign against Nazi Germany and its allies
following the frontlines and the retreating Axis army
Romania in particular was one of the targets of Stalin’s expansion campaigns
The Soviet leader had agreed with his British and American allies that this country would remain in Moscow’s sphere of influence
Bessarabia and Northern Bukovina were re-annexed
An occupation army was stationed in Romania
The “Tudor Vladimirescu” Division played a key role in the communists taking hold of Romania, which proves that the USSR had planned this years before its forces had even came anywhere near the Dniester. Moreover, the 2006 report of the Presidential Committee for Investigating the Communist Dictatorship in Romania
specifies that the people at the top of the “Tudor Vladimirescu” Division had close ties with the Communist Party of the Soviet Union and the NKVD secret police
Historian Anatol Petrencu points out that the creation of the Horea
at a time when it could no longer be of any service in the war
is further evidence of the USSR’s true intentions when using Romanian “volunteers”
“The truth is that Moscow was home to many Romanian communists
The latter would become the commander of the other Romanian division in the Red Army
when it had become very clear that Germany was by now defeated
And therein lies the question: why did the Russians create another division
[...] Those who addressed Stalin and spread propaganda amongst Romanian prisoners were Romanian communists
He agreed with the Romanian communists who saw Romania nost just a country liberated from German occupation
And when the second division was created – Horea
Cloşca and Crişan – at the end of the war
it was already clear that the division led by Valter Roman was meant to bring and uphold communism in Romania
if we look back at the toppling of King Michael”
GRAIN OF TRUTH: The two divisions were forcefully made up of volunteers who fought alongside the Red Army during the Second World War
Soldiers of the Tudor Vladimirescu division were met with enthusiasm by the civilian population upon entering Bucharest
Disinformation uses a variety of manipulation tactics
Disinformation stories can easily be created by combining provocative topics
Interim president Ilie Bolojan wants to reduce the number of days off granted to public sector employees in Romania
according to a well-known Romanian conspiracy theorist
which was attacked with atomic bombs in 1945
Maia Sandu banned the celebration of the so-called “Victory Day” in the Republic of Moldova
and the EU imposed a ban on the “Moldovan language”
according to false narratives disseminated by Russian propaganda
Razboi si propaganda: O cronologie a conflictului ruso-ucrainean" />
Razboiul lui Putin cu lumea libera: Propaganda, dezinformare, fake news" />
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The digital payments market in Romania is undergoing digital transformation and growing steadily every year
only about 70 percent of the population has a bank account and uses digital or electronic payments
so there is plenty of room for improvement in terms of Romanians’ access to financial services
Business Review talked to Cosmin Vladimirescu
General Manager at Mastercard Romania and Croatia
about the state of the financial system and where we are headed
what can you tell us about Mastercard in Romania
Mastercard is at the forefront of payment solutions
driven by our vision of a world beyond cash
and promote financial education and inclusion
Alongside my team of passionate professionals
through dedicated initiatives and strategic partners
we promote the advantages of electronic payments for individuals
How would you describe the digital payments market in Romania today
The digital payments market in Romania sees constant annual growth amid technology adoption and rapid digital transformation across all sectors of society. Key factors include financial education initiatives, regulatory enhancements, diversification of payment options to meet consumer demands, and the evolution of new technologies.
According to National Bank of Romania data
at the end of last year there were around 20.8 million active cards
with this number continuing to grow year after year
And since I previously mentioned proprietary data and insights
we’ve developed a methodology that assesses the dynamics and the maturity of the payments ecosystem in Romania
Its objective is to provide a valuable asset to a range of audiences
and administrative bodies in setting their goals and agendas
We launched the first edition of the index last year
the Digital Payment Index in Romania scored 56 on a scale of 100
This result is calculated using the individual scores of three sub-indexes also rated on a scale of 1 to 100
each with equal share in the final score: 70 for Infrastructure
The results reveal encouraging overall progress
indicating a growing openness among Romanian consumers towards adopting digital payment solutions
The share of the banked population in Romania has risen to 69%
while the level of knowledge in terms of digital payment solutions has registered the most significant growth
the use of cash remains the preferred option
primarily due to security concerns and limited access to infrastructure in rural areas
efforts should focus on infrastructure development
and broader adoption of digital payment methods
If you were to make a comparison between the Romanian market and the rest of the Central and Eastern European market
Countries in the Central and Eastern European region have experienced significant growth rates and social progress in recent years
This progress includes the adoption of global trends and modern technologies
And we saw this in the findings of the 2022 Digital Payment Index
which was carried out in four markets from the region
thus providing an overview and a comparative perspective of the performance of each country
fostering cross-border collaboration among stakeholders
The global 2022 Digital Payment Index scores range from 56 to 64 points on a scale of 1 to 100
with an average of 61 points across the four countries
The variation in index scores is primarily driven by Infrastructure scores
the sub-index in which countries scored the highest
implying that all have a strong foundation for digital payments
Knowledge and Usage sub-indixes scored lower
with a slight increase in the knowledge scores reflected by countries’ current endeavour of educating consumers about digital payment solutions
These results underscore the importance of awareness campaigns and consumer education initiatives to drive digital payment adoption
the maturity of new payment solutions plays a pivotal role in encouraging their adoption
what innovations has Mastercard introduced to the Romanian digital payments market
Mastercard has always been dedicated to advancing financial inclusion and the adoption of electronic payments
One such initiative was the introduction of card payment in agri-food markets across the country
We initially tested this concept in 2015 by installing point-of-sale (POS) terminals at the Hala Traian market in Bucharest
This experiment received positive feedback
especially in a time when electronic payments had not yet gained widespread acceptance
we started to expand acceptance nationwide to traditionally cash-only spaces
consumers have been able to use their cards for payments at agri-food markets in cities such as Bucharest
and Galati and we have been working to further expand the infrastructure to 9 other markets across the country
This initiative has two main goals: on one hand
integrating local producers into the digital economy
helping them increase their customer base and sales
making it easier for consumers to access local products by offering them the safest
you no longer need to make sure you have cash in your wallet before you go to the market; you can pay directly by card
Another example is our involvement in national social support programmes
which contribute to increasing the level of education and financial inclusion among Romanians
and support merchants to attract these volumes
Mastercard introduced the notion of prepaid cards for social benefits in Romania back in 2016 and has since partnered up with the biggest social programme
run exclusively under the Mastercard brand
including the “Hot Meals” Programme for the elderly
the “Educational Support” Programme to support children from disadvantaged backgrounds from school dropout
the “Support for Romania” Programme for the most disadvantaged Romanian citizens who need support for the purchase of food and hot meals
and the ”Newborn Support” Programme to assist low-income mothers with child care in the first months of life
“Support for Romania” marked a national first
as the largest electronic social vouchers programme in South-East Europe
with 2.5 million cards issued to as many beneficiaries
Through the products and services you offer
you cover both the public and private sectors
Can you briefly describe what Mastercard offers to business customers from a payment methods perspective
And we do this through commercially relevant products and services that promote long-term sustainable growth for individuals and small businesses
Digital financial services contribute to economic opportunities and help reduce social inequality while fostering global economic growth
Through our commercial solutions and initiatives
we empower businesses of all sizes to securely make and receive payments
thus strengthening their business ecosystems
One such solution is “Tap on Phone,” which turns mobile phones into contactless payments acceptance devices
This cost-effective solution empowers small businesses to meet the needs of customers
helping them increase sales and take their business to the next level
All our initiatives subscribe to our global commitment of bringing 1 billion people and 50 million micro
and medium enterprises (MSMEs) into the digital economy by 2025
with a direct focus on providing 25 million women entrepreneurs with solutions to help them grow their businesses
How does payment technology influence Romania’s systemic development
Technology is a vehicle for resilient and sustainable growth of individual business
The digital acceleration has changed our way of life—from digital interactions of all kinds to the way we pay for goods and services
Digital payments reduce friction and contribute to a healthier economy by providing consumers a simple
along with convenient access to their funds
they reduce the need for cash and check handling among merchants while expanding their customer bases
Digital payments also offer benefits in terms of transparency and traceability
they serve as the foundation for emerging sectors in the economy
how is Romania doing in terms of digitalization and how does Mastercard contribute to this goal
Digitalization is a top priority on the public agenda
as evidenced by national strategies and the National Recovery and Resilience Plan
According to data provided by the European Commission
the digitalization of public services and the level of digital human capital are the areas where Romania ranks lowest of the EU27
but we are maintaining high rankings in the share of female ICT specialists in employment and ICT graduates
The level of digitalization among Romanian businesses and individuals also differs between regions: unsurprisingly
the level is greater in cities than in more rural areas
A digital society harnesses information and communication technologies to interact with citizens
offering advantages such as better access to information
Mastercard Romania has consistently championed digitalization
developing initiatives to increase the level of financial inclusion
Mastercard is a trusted partner that helps governments develop and grow a safe
prosperous digital economy that can benefit all stakeholders by activating the power of public-private partnerships to advance financial inclusion
sustainable economic growth and citizen wellbeing
Examples include the development of the Ghiseul.ro platform and the national social programmes for people from disadvantaged backgrounds
What should be improved in this area and how could the digitalization of the local economy be accelerated
the absence of universal digital standards hinders innovation and obstructs the potential for a more robust and inclusive global economy
To cultivate a connected digital economy that benefits everyone
it is imperative to enhance international collaboration and agreement on digital governance matters
New regulatory efforts should prioritise the development of interoperable systems that instil trust
and facilitate digital trade for businesses of all scales
Reaching that potential requires closer collaboration and deeper engagement between the public and private sectors
It is only through a collective effort that we are able to achieve common standards
create technology that is inclusive by design
and make our global digital economy work for everyone
Mastercard is committed to working with public and private partners to establish common standards
and build a global economy that works for everyone
Are there best practices from other countries that Romania could adopt and adapt to the local context to improve and accelerate the digitalization process
Digitalizing the economy has become a priority for many governments around Europe
according to the The Digital Economy and Society Index (DESI)
which monitors Europe’s overall digital performance and tracks the progress of EU countries in their digital competitiveness
and Sweden are the EU frontrunners in terms of digitalization
the European Commission has proposed a plan to achieve the targets set for the digital transformation of the continent by 2030: the Digital Decade
The programme tracks four main points: a digitally skilled population and highly skilled digital professionals; secure and sustainable digital infrastructures; the digital transformation of businesses; and the digitalization of public services
Public-private sector collaboration can aid policymakers in delivering on these goals
digital transactions combined with the effective use of data supports inclusive
What is the added value of the Ghiseul.ro platform
Ghiseul.ro is a successful example of long-term public-private partnership
and supported by Mastercard since its inception
The project promotes the digitalization and modernisation of public services
there are more than 1.9 million citizens registered on Ghiseul.ro
and this number has increased especially in the last 3 years
Based on the insight that over 70% of users access Ghiseul.ro from their phones
Mastercard took a leading role in developing the Ghiseul.ro mobile app
which since earlier this year has allowed Romanian citizens to pay their taxes and public services in a secure and easy way
The app offers all the features of the Ghiseul.ro web platform
and user-friendly options such as biometrics
and real-time debt and payment status updates for taxes
We will continue to enhance the app’s functionality
making sure it adheres to the highest standards
Can you tell us about the evolution of fringe benefits payroll cards in Romania and the benefits they bring to the local economy
From basic health insurance to gym memberships
the popularity and diversity of fringe benefits has soared over the past decade
If you operate in a highly competitive industry where a skilled workforce is in high demand
offering an innovative and useful fringe benefits package can be the key to attracting top talent
Fringe benefits offer multiple advantages for employees
they boost purchasing power and living standard by providing additional income beyond salaries
increase social responsibility towards the employee
and contribute to improving the social climate in the company
the usage of fringe benefits attracts volumes and stimulates many other economic sectors
culture vouchers) are exclusively granted via electronic means (cards)
This measure has further promoted digital payments
as these payments can be tracked and taxed
Mastercard takes pride in being the exclusive partner of the three companies operating on the employee benefits market
we can contribute to improving the efficiency of organisations and increasing the purchasing power of employees
This piece was originally published in the Boston Jewish Advocate
I hailed a taxi to take me to where I was meeting others—a traditional Romanian village
Driving from Casa Lurca de Calinesti (next to the Elie Wiesel Memorial House) down Strada Tudor Vladimirescu (formerly Kigyó utca) we passed a long yard on the right
“What is here?” I asked my twenty-something driver
This shabby house on the right was where the Katz family lived; they hid valuables in their dry well
and these grounds held meaning only for me
A gathering in Sighet in traditional Romanian costumes
Armed with stories about my mother’s childhood
I visited her hometown of Sighet in May 2019—to finally see the place I had long wondered about
to commemorate the deportation of the area’s more than 12,000 Jews to Auschwitz
I tried to imagine streets filled with men and boys walking to synagogue
grandmothers praying for the coming of the messiah
Jews had once comprised 40% of Sighet’s population; the place was now homogeneous
Young people in traditional Romanian costumes posed for photographs at a street fair
Others congregated at the market or in cafés on the main thoroughfare
The vibrant community that vanished two generations ago was—but for the mayor and some educators
and the offspring of Jews who settled in Sighet after the war—forgotten
Among the thirty of us on this pilgrimage was Elisha Wiesel
He spoke about the time he came to Sighet with his father—who saw ghosts
Elie had then told him that there were two Sighets: the Sighet of today and the Sighet in the heavens
I yearned to know the Sighet frozen in cosmic space and time
I wanted to see my grandmother stencil the walls of her family’s small apartment—between Kigyó utca and Timar utca—with a border design of blue and green vines
I wanted to taste the fresh rolls my great-grandmother brought for her grandchildren every morning
I wanted to smell the stone ground wheat produced at the neighborhood flour mill
I consoled myself with what I could take from my visit: the surrounding scenery (the mountains had not moved)
Our guide pointed out hidden signs of the existence of the town’s former inhabitants: Jewish stars carved into the floor of an alley off the main street; wrought iron railings with Jewish stars in a hotel; the shadow of a mezuzah on a doorpost
Holding a directory of “before and after” street names (changed in the years after World War II) she helped my sister and me locate the spot of our forebears’ home
Where my mother had lived for the first fourteen years of her life was now a mostly vacant lot with ramshackle sheds abutting communist-era-style apartments
A gas station across the way was where the Talmud Torah synagogue once stood
where my mother and her family prayed on holidays
I followed my mother’s steps to the school she attended
about a twenty-minute walk down Rosza utca
or less time when she slid down ice-filled gutters on frigid days
Farther along this street was the great synagogue
In its stead is a cenotaph to the deported Jews
she delivered geese to the great rabbi’s house next door
She was proud that he trusted her grandmother
His wife gave her a cookie when she went into their kitchen
from which she could peek into the study filled with the rabbi’s disciples
where the eminent couple conceived their four children
It was a few short blocks from my mother’s apartment to the cinema
Further down the main street is a courtyard—now home to stray dogs—stretching back to the famous Kahan house
which was once elegant and is now dilapidated
I could not climb the hill my mother hiked as a child
Memorial at the Alte Shul Image by Bernice Lerner
my mother and her family and three thousand other Jews—one of four transports—were forced to leave their homes
Their first stop was the Mahazikei Torah synagogue
They found it filled to the rafters with anguished men
They then dragged themselves to the Alte Shul
Each of the journey’s last legs is about a thirty-minute walk
It took the ensnared—guarded by brutal Hungarian gendarmerie—hours
They dropped prepared food and supplies along the road
wondering whether any of the houses along the wide boulevard were the ones my mother had looked at wistfully
She did not then know that she was on the way to Auschwitz
where she would be forever separated from her mother
Bernice Lerner is the author of All the Horrors of War: A Jewish Girl
and the Liberation of Bergen-Belsen (Johns Hopkins University Press
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The extensive floods across Central and Eastern Europe
have caused widespread devastation in several countries
the storm unleashed torrential rains on 14 September 2024
severely impacting the counties of Galați and Vaslui
the region was inundated with over 150 mm of rain per square meter
resulting in flash floods that swept through multiple areas
Galați suffered the most severe impact
with floodwaters rising to depths of 1.5 to 2 meters in localities such as Cudalbi
and Trestiana bore the brunt of the disaster
More than 6,000 homes were damaged or destroyed across the two counties
Approximately 400 individuals remain displaced and are being housed in temporary shelters provided by authorities
leader in Romania in the distribution of coins and collection commemorative medals
celebrates 200 since since the 1821 Revolution lead by Tudor Vladimirescu with the launch of a commemorative medal
It will be offered with free title in a circulation of 50.000 copies
Tudor Vladimirescu – emblematic figure of Tara Romaneasca’s history
The revolution lead by Tudor Vladimirescu was
it didn’t actually fail as its main politic purpose was achieved
both Tara Romaneasca and Moldova ended a dark epoque of the Phanariot rulers
The medal can be reserved on the official website www.medaliegratuita.ro or by phone at 021 9787
The persons ordering the medal only have to pay for the shipping and packaging – RON 14,99
The 2024 Central European floods in Romania were triggered by Storm Boris
which brought torrential rains to the counties of Galați and Vaslui on 14 September
over 150 mm of rainfall per square meter caused ash floods in several areas
with flood waters reaching depths of 1.5 to 2 meters in the localities of Cudalbi
severely damaging infrastructure such as roads
More than 6,000 homes were either damaged or destroyed across both counties
Around 400 people remain displaced and are currently being sheltered in temporary housing provided by authorities
The restoration of critical infrastructure
It will take weeks to months for damaged homes to become habitable again
and the reconstruction of destroyed houses or relocation of affected people to safer areas will take even longer
Many rural residents have lost livestock and crops
depriving them of their main sources of income
and those who have lost farming livelihoods
are especially at risk during both the response and recovery phases
Mastercard is launching a cashback campaign for those who
pay their taxes with a Mastercard debit or credit card
who choose to make these payments on the Ghiseul.ro platform and mobile application or on other online platforms provided by local administrations
benefit of 10% cashback – up to 50 lei per cashback and up to 600 lei per card
At the same time, they automatically enter into the draw for one of the 10 prizes, worth 5,000 lei, and the grand prize, worth 50,000 lei, offered as part of the “Less worries, extra benefits” campaign, organized by Mastercard between February 1 and March 31.
more and more Romanians have accustomed to pay their taxes in the first part of the year
in order to benefit from the 10% discount available until the end of March
with a special type of financial pressure due to the current economic context
the guaranteed 10% cashback now additionally offered by Mastercard
is the specific way we support as many Romanians as possible in paying these expenses
to the development of the Ghișeul.ro platform
an example of a public-private partnership that aims to digitize and modernize public services and increase the level of public revenue collection
We continued the mission with the development and launch of the Ghișeul.ro app
the best digital option to pay taxes and fees safely
Country Manager Mastercard Romania and Croatia
The “Less worries, extra benefits” campaign regulation, which includes 10% guaranteed cashback and raffle prizes, is available on Mastercard’s website
Mastercard is launching the Mastercard Tuesday program
All eligible Mastercard cardholders with cards issued in Romania can enjoy cashback for eligible purchases made every Tuesday in certain selected industries
“The day of the week with fewer transactions recorded in Romania coincides with the day when Romanians often feel uninspired or low on energy
which we have set out to transform this year into Mastercard Tuesday – a day when we encourage Romanians to use their Mastercard even more to fulfill their wishes
The debut campaign of the Mastercard Tuesday platform will focus on payments for taxes
we are pleased to announce that the Ghișeul.ro platform has exceeded the threshold of 2 million active users at the beginning of this year
Romanians can pay their taxes and fees anytime
and enjoy financial benefits when paying by card,“ said Cosmin Vladimirescu
General Manager Mastercard Romania and Croatia
The program includes all bank issuers in Mastercard’s portfolio in Romania, and all eligible Mastercard cardholders* can access the benefits for free by enrolling their card at priceless.com/marti
After enrolling the card and receiving the confirmation of enrollment on the platform
cashback is automatically applied to the enrolled card for transactions made on Tuesdays during the campaign
There is no need to register the card for each campaign separately; once enrolled
cardholders will be able to automatically participate in all 4 campaigns within the program
Mastercard presents Mastercard Premium Collection
the brand’s first automatic cashback card payment program dedicated to the Premium segment in Romania
that connects cardholders to a national network of more than 50 partners from a wide range of domains
FREYWILLE and Max Mara are just a few of the partner merchants carefully selected for the program
„Mastercard is committed to its mission to connect people with priceless possibilities
and Mastercard Premium Collection represents our latest initiative that offers custom advantages to our cardholders
while ensuring a secure and seamless payment experience
What sets apart Mastercard Premium Collection from other programs on the market is the fact the benefits apply automatically
without any other intervention on behalf of the merchant or the consumer
customers are able to focus on what really matters
while enjoying preferential advantages that also protect their income
we are able to support merchants in enhancing the shopping experience for customers
We want to thank our partners for co-creating this special program that uplifts the standards in the local premium segment”
A wide variety for Premium cardholders to enjoy
a fine selection of restaurants and other hospitality locations
are ready to welcome gourmands and all clients with exquisite gastronomic experiences and to host unique moments shared with friends and family
And when traveling, cardholders may choose charming destinations such as Conacul Archia, Conacul Brătescu or Wolkendorf Gastronomy.
beauty and gifts categories are covered by partners ranking in the top of consumers’ preference
including love brands such as TEILOR and Nike
Mastercard Premium cardholders can also choose merchants in other segments
premium transport services and home & deco
Mastercard Premium Collection program’s current full network also includes partners from: Hospitality industry – 14th Lane (Bucharest)
Leonidas (Bucharest in-store & national-online)
Zăganu (Bucharest); Jewellery – TEILOR (national
Comercianți de Diamante (Bucharest & national-online)
IONA (Bucharest & national-online); Fashion & Beauty – GRID (Bucharest & national-online)
Brasov); Home & Deco – ClassIN (in stores)
Natuzzi (in stores) & Natuzzi Editions (in stores); Leisure – Complice (online) and Services – Limo Black (Bucharest)
All offers are presented on www.priceless.com/premium-collection-RO
where consumers are also able to consult appliable terms & conditions
all new offers that will be added în the program will be activated automatically including for previously enrolled cards
Individual card owners may enroll as many debit or credit eligible cards as they wish in the Mastercard Premium Collection program through www.priceless.com
to enjoy the cashback when paying with any successfully enrolled card
Each cashback trasaction will be described as „Mastercard Premium”
which will make it very easy for card owners to identify and check it in the transaction history associated to an enrolled card
For any additional information on the registration process, card and payment eligibility, offer availability and cashback collection, consumers may write to contact.romania@priceless.com
For specific information on the products and services included in the offers
best assistance will be ensured by partner merchants
Mastercard Premium cardholders are invited to enroll their card and enjoy the benefits
while clients that wish to have access to these advantages can require an eligible Mastercard Premium card from their bank
Mastercard extends the Business Bonus program with new smart and convenient offers developed in collaboration with global and local partners to meet the specific needs of small and medium-sized enterprises
and digitalization of small businesses by providing access to a range of discounted tools and solutions when paying with Mastercard Business cards issued by licensed financial institutions in Romania
The program also includes offers for billing and business management solutions
which are integrated with accounting software and banking applications
Mastercard Business cardholders benefit from a 25% discount for a 3-year subscription to all FGO packages
as well as a free first year subscription and a 25% discount for the second year on services offered by Oblio
Mastercard Business cardholders benefit from a 13% discount on using the Waste Registry (Registrul Deșeurilor) app
as waste management records are mandatory for all companies operating at their headquarters or a work location under the Emergency Ordinance (OUG) 92/2021
The Business Bonus program also includes offers developed in partnership with global including on business software, travel, shipping, and freelance contracting, providing convenient solutions for Mastercard Business cardholders.
Romanian authorities have identified two locations where the fragments of russian drones were discovered following a recent attack on Ukraine
The inspections were conducted after an overnight assault by russia on January 17
according to a statement from the Ministry of Defense of Romania
involving military and law enforcement personnel
found debris from russian-manufactured Geran-1/2 drones in two areas
One site was located between the villages of Chatalchioi in Tulcea County and Tudor Vladimirescu in Botoșani County
The other was situated south of Chilia Veche in Tulcea County
The Ministry of Defense confirmed that no infrastructure was damaged and no material losses were reported as a result of the debris
This discovery marks yet another instance of the regional impact of russia’s ongoing aggression against Ukraine
raising concerns about the spillover effects of the conflict on neighboring countries
Mastercard presented the latest innovations in digital payments
going from the humanoid robot Pepper through to retail mirrors and smart tables to augmented reality that helps guide you through shopping without the need for a human assistant
The latest technologies were presented at the Mastercard Technology Summit at the Parliament Palace
The first day was dedicated to innovations
while the second day will have a round table during which Mastercard will present a series of features meant to improve digital competences and integrate digital technologies
Pepper the robot is one of the most spectacular innovations – it works as an assistant
an information desk or any other form of interaction “officer” with customers
The robot is already in use at the Pizza Hut Restaurants in Japan
The app used extends the robot’s ability to integrate consumer services
access to information and sales and gives a consistent user experience
(identification through radiofrequency) and is dedicated to dressing rooms in clothes stores
It can record customers’ size and color preferences and may recommend clothing items that match the products added to the cart
It also allows direct payments in the dressing room so that the customer can wear the clothes they try on out of the store
The Biometric Card combines chip technology and biometric authentication through fingerprint to safely identify cardholders when making purchases from the store.
The Dreamhome AR: With the help of Artificial Reality
this technology transforms the experience of furnishing a home into one that allows consumers to choose their furniture and make personalized real time tests according to the space they have at their disposal
designed and developed by Mastercard for relaxation in airport restaurants
The smart table turns airport waiting in a relaxing time
allowing contactless payments and mobile apps
NuData is a technology that allows behavioral biometry
Technology demonstrates the ability to make the difference between two users who log on to a website
devices that can be worn like smart watches
and who receive payment functions through the Mastercard Enablement Services securing platform
the percentage of electronic payments in total payments is only 8-9 percent
up 130 percent over the same period last year
Romania ranked 10th in the world in the contactless card absorption rate
We brought these cards to Romania in 2008,” says Vladimirescu
© Informatii-Romania.ro (the statue of Stephen the Great from Podul Înalt
The 2nd of July would become a national commemoration day dedicated to the saint
“Romanians have laws to celebrate Tudor Vladimirescu
but they do not have a law to celebrate Stephen the Great
The Prince of Moldavia deserves a celebration day established by law since he is OUR ONE AND ONLY Stephen the Great,” wrote on Facebook the bill’s author
Neamț county representative in the Chamber of Deputies
The bill proposes to hold cultural and academic events annually on July 2 with support from the central and local administrations
The draft law was submitted to the Senate for debate on September 15
it was sent for opinion to the Economic and Social Council
The arguments offered in the bill are the saint’s accomplishments: his military and political deeds marked the whole of Europe
while his cultural patronage marked Romania’s cultural and spiritual heritage
He was canonized by the Romanian Orthodox Church in 1992
the Patriarchate of Jerusalem solemnly celebrated the Sunday of the Myrrh-Bearing Women...
Archbishop Elpidophoros of America celebrated the Divine Liturgy at the Monastery of the Theotokos..
it was announced that two Roman Catholic institutions in Bavaria have decided to jointly..
A car once used by Pope Francis during his 2014 visit to Bethlehem is being transformed into a mobile..
the Monastery of Saint Vlash in Albania hosted a festal Divine Liturgy on the..
Archbishop Ieronymos of Athens and All Greece presided over the festal Great Vespers at the historic..
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Retailer Kaufland Romania opened its 100th store in the country Thursday
in Drumul Taberei neighborhood in Bucharest
This is also the chain’s ninth unit in the Romanian capital
Kaufland Bucharest Tudor Vladimirescu created 200 jobs and its the retailer’s second store opening this week
after on Wednesday the company opened a unit in Bacau
According to information previously confirmed by the German company
the investment for a new hypermarket varies between EUR 6 and 9 million
Since the start of the year, the retailer opened stores in Arad, Targu Mures, Oradea, Targoviste, Bucharest and Gherla.
It’s been 9 years since Kaufland entered the Romanian market
and up till now the German retailer has created over 12,700 direct jobs
The company posted a profit of RON 331 million (EUR 75 million) in 2013
while turnover increased 13 percent to RON 7.26 billion (EUR 1.64 billion)
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German retailer Kaufland will open a store on Calea Ferentari in an area that so far hasn’t picked up any interest from the other hypermarket operators. The unit is situated on the Fapiro platform, writes economica.net
Kaufland recently obtained the permits required to build a store on Calea Ferentari 62
infamous for being one of Bucharest’s most dangerous neighborhoods
No other hypermarket chain has dared to enter in the fifth district
except for Kaufland (with its Sebastian Unit) and more recently Carrefour which also opened a store on the Vulcan platform
The Ferentari store will cover 13,358 square meters and will include an underground parking lot, according to the urban plan authorized by Bucharest town hall.
Kaufland currently operates seven stores in Bucharest and will launch another three in the country’s capital by the end of the year
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